Digital marketing executive

The Digital Marketing Executive at Trimatrik IT Ltd. will be responsible for planning, executing, and improving digital marketing activities that generate brand awareness, website traffic, leads, and sales opportunities for the company and its products. The role requires a practical understanding of SEO, social media marketing, paid advertising, content marketing, lead generation, analytics, and campaign optimization. Key Responsibilities - Plan and execute digital marketing campaigns across Facebook, Instagram, LinkedIn, Google, and other relevant platforms - Manage social media pages, publishing schedules, engagement, and campaign performance - Conduct keyword research, SEO audits, on-page SEO, and basic technical SEO - Create and optimize content for websites, blogs, landing pages, and social media - Run and monitor Meta Ads and Google Ads campaigns - Generate qualified leads for software, web development, SaaS products, and IT services - Track website traffic, conversions, campaign results, and customer acquisition performance - Work with designers, developers, and sales teams on marketing campaigns - Prepare monthly digital marketing and performance reports - Monitor competitors, market trends, and new digital marketing opportunities - Support email, SMS, WhatsApp, and CRM-based marketing activities - Improve conversion rates through landing-page and campaign optimization Required Skills Strong knowledge of SEO, social media marketing, content marketing, Google Analytics, Search Console, Meta Business Suite, paid advertising, keyword research, and digital reporting is expected. Good communication, analytical thinking, creativity, and the ability to manage multiple campaigns are also important. Key Performance Indicators Performance may be measured through qualified leads, organic traffic growth, keyword rankings, campaign ROI, conversion rate, social engagement, cost per lead, and overall digital growth. Trimatrik IT Ltd. — Software, IT and growth — one team.